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The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Mar 20, 2023

We know content can sometimes feel like a struggle and a monotonous task and in today's episode, I want to teach you how to look at content from the perspective of the potential client and what stage they are at when it comes to their problem and your service. I'll share the 3 stages or lanes that your prospects are in,...


Mar 16, 2023

Before social media, funnels, and copywriting, we used stories to entertain, inspire, and influence others. Stories are alive and well in modern marketing and, if you aren't taking full advantage of storytelling in your content, today's episode is a can't miss! I'm going to share the 5 types of stories that will get you...


Mar 13, 2023

We all have had (or will have) the clients that drain you and question why you ever became a coach in the first place. There's a way to hedge off these individuals, set the right expectations initially, and change those individual's lives forever through the process I'm going to take you through today. I want to share a...


Mar 9, 2023

If you've been using time as a reason why you haven't started your coaching business, this episode will hopefully give you some perspective and encouragement. IFCA student Ricky joins me today to talk about how he is building his coaching company along with his graduate work as a DPT and Master's in public health. We...


Mar 6, 2023

After 10 years of being in the online fitness coaching industry, I wanted to reflect on the lessons I've learned during that time with both my fitness coaching company and IFCA. It really came down to 10 critical lessons and I wanted to share those with you in today's episode! Please share with a friend who might need...